Our Story
Innovation • Quality • Performance
Rife Golf began operation in 1997 with our very first putter, the 2Bar, and since then has become a premier golf equipment manufacturer rich with success and a history of superior products. The 2Bar revolutionized the golf industry with the introduction of our patented RollGroove™ Technology and an adjustable weight system. Rife Golf is committed to the innovation, quality, and performance of every product we offer. Our focus of infusing performance driven design with our patented Roll Groove Technology, the quality or our products, and bring the greatest innovations to the golf industry is all in an effort to help you become the best golfer you can be.
About RIFE Putters
The Roll Grooves you find on each Rife model are engineered to start every
putt with top spin. This eliminates the skipping and skidding created by traditional
putters, creating a more consistent and accurate roll on every stroke.
RIFE putters is the true innovator behind horizontal grooved face putter technology with a patent on specifically sized grooves since 1997. These precisely spaced grooves allow the putter to gently press into the cover of the ball and grip and lift it into an instant forward roll. RIFE Putters states, “just as grooves in irons help control spin so do grooves in a putter face.” Other companies are now trying to imitate this patented technology but the spacing of the grooves is the true key to the gripping and lifting effect of grooved face putter technology. Horizontal RollGroove™ faced putters create the truest “no skid” roll in golf no matter where you hit the ball on the putter face.